Brian Canida joined the Wilson Phoenix staff as the department’s new strength and conditioning coach in November 2025. Canida joined the Phoenix while also serving as the fitness and performance coordinator at Mercersburg Academy since 2022.

While at Mercersburg Academy, Canida has seen extensive oversite in the design, programming, coaching, and instruction for over 30 sports and 400 student-athletes on a yearly basis. This includes daily scheduling of every team’s lifts, teaching of Olympic lifts, designing pregame lifts and warmups, field workouts, and more.

In addition to his role at Mercersburg, Canida has also been a head coach, hitting coach, and strength & conditioning coach at the Athlete’s Edge in Greencastle. He’s also spent time in similar roles at Scotland Campus.